Anyone … Marketing specialists generally must have a bachelor’s degree in a related field, such as marketing, business, or advertising. Learn more about our online degree programs. The average Marketing Specialist salary in the United States is $70,615 as of November 25, 2020, but the range typically falls between $60,263 and $80,985.Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. Depending on their specific roles at a company, marketing specialists can earn competitive wages. Highly relevant major fields of study include Marketing, Advertising, Business Communications or Business Management qualifications possessed by applicants with sales or marketing experience. Other professionals they work in frequent contact with include: Companies usually bring on marketing specialists who have a proven set of marketing skills and experience. See who Six Degrees Executive has hired for this role . According to the U.S. Bureau of Labor Statistics (BLS), aspiring database marketing specialists, or market research analysts, usually need to earn at least a bachelor's degree… Aspiring marketing specialists may pursue voluntary professional certifications to prepare for career advancement and demonstrate that they are ready to manage the challenges of modern marketing. How much does a Marketing Specialist make in the United States? Most people in the profession work as part of a team in which they may collaborate with internal departments — and often outside organizations — to create and execute marketing campaigns. Average salary: $49,400 / £25,200. Anyone wondering how to become a marketing specialist will find the process begins with a formal education and continues with hands-on experience. Bring us your ambition and we’ll guide you along a personalized path to a quality education that’s designed to change your life. Degree Required QUALIFICATIONS: Education: Associates degree or higher. Marketing specialists use software designed specifically to promote targeted campaigns and help companies create relevant experiences to win business and achieve brand affinity and brand loyalty. Marketing specialists must be able to organize tasks, prioritize work, resolve problems, take initiative and proactively follow through. Marketing specialists are either in-house professionals or brought on independently on a project-by-project basis. Degree • 60 credits Sales Specialist Certificate • 16 credits; Tuition $ 174 /cr. Those who enjoy digital marketing can opt for a specialist role. A marketing degree teaches students to strategically plan, organize resources, administer programs and achieve marketing objectives. As a result, their job description varies based on the market focus, industry, company, and nature of the products and services being marketed. If you are seeking the job of a digital marketing specialist, it is important to know that you will be expected to fulfill certain requirement to qualify to access the position with most recruiters. Demand for marketing is expected to grow about as fast as the average for all occupations, according to the U.S. Bureau of Labor Statistics. As consumers move online, companies are spending billions of dollars on digital advertising, and many of them need digital marketing experts to help them navigate the unique demands of marketing and advertising online. Digital Marketing Specialist. If you're interested in learning more about providing companies with expert marketing advice, contact schools who offer degrees in marketing. This gives them the initial skill set they need to assess marketing campaigns and brainstorm new market strategies. While many marketing specialists are full-time employees of a single company, others are independent contractors who are hired to work on specific projects. A marketing specialist is a business professional with an educational background in marketing — a multidisciplinary field that combines communication, sales, and advertising to generate interest in a company’s products and services. Email. Join now Or Download Brochure. This specialist digital marketing degree offers a strong academic and practical grounding in the marketing skills required of digital marketers today. A marketing specialist is a business professional with an educational background in marketing — a multidisciplinary field that combines communication, sales, and advertising to generate interest in a company’s products and services. For example, the American Marketing Association offers two certification options in its Professional Certified Marketer (PCM) program: PCM Digital Marketing and PCM Management. DCTC. Use digital marketing tools to enhance marketing processes . Copyright © 2020 Maryville University. Experience enhances the contributions that a marketing specialist brings to brainstorming sessions, pitch meetings, and presentations. A marketing specialist is someone who, as the name suggests, specializes within a particular area of marketing, such as influencer marketing, SEO, social media, email marketing, field and event marketing, market research, branding, paid media, content marketing, copywriting, and so forth. Qualifications for Marketing Specialist. $174/cr. The specialized curriculum of the degree programs builds a foundation for gaining the skills to excel in roles that employers require to stay competitive: tech-savvy marketers, digital writers, and content strategists. Entry-level jobs in this field include market research analyst, marketing specialist, and account executive; after gaining experience, one may advance into marketing manager or marketing director positions. Isha Potts | Los Angeles, California, United States | Marketing Specialist at Nth Degree | 0 connection | See Isha 's complete profile on Linkedin and connect Visit PayScale to research marketing specialist salaries by city, experience, skill, employer and more. We pride ourselves on providing full, compassionate and comprehensive support to all of our students. Depending on your industry, certifications in marketing are available to help you stand out as an expert in your field. Companies may hire these specialists to manage entire marketing departments, too. 650 Maryville University Drive St. Louis, MO 63141. Continue. This means they will need to have excellent verbal and written communication skills. Each year, we send our graduates the Graduate Follow-Up Survey asking where they are working, whether it is in their degree field, and several other questions related to employment. Candidates with a working knowledge of marketing research, communications, and sales are more likely to secure a marketing specialist job. Marketing experience can be gained while earning a bachelor’s degree in communication by participating in internships and taking on entry-level positions. Some advanced positions may also require a master's degree. Marketing specialists help oversee a marketing campaign along with the marketing manager and marketing coordinator. Most marketing specialists earn at least bachelor's degrees in marketing before entering the field. In addition, the Interactive Advertising Bureau (IAB) provides multiple programs for digital marketers, such as the Digital Media Sales Certification and the Digital Media Buying and Planning Certification. This is 360 degree support. Save this job with your existing LinkedIn profile, or create a new one. Your job seeking activity is only visible to you. Marketing specialists apply their broad communication skills to promote and publicize a company’s products and services. Sales & Marketing Specialist Outcomes CVTC graduates are ready for the workforce. Fees: $21.45/cr. What marketing specialists do has evolved with digital marketing’s expansion. You can get started on a career as a marketing specialist by pursuing an online Bachelor of Marketing or Bachelor of Arts in Communications from Maryville University. $21.45/cr. Since professionals in this role are expected to help make strategic marketing decisions, most employers seek candidates who have earned a marketing-related degree and have some marketing experience. A bachelor’s degree is generally the minimum requirement for a marketing specialist, as is proven experience in sales, promotions, marketing, and/or advertising. Job growth will vary by the area of marketing specialty, industry, and location. “A general marketer is a jack of all trades. Marketing specialists work across marketing departments to accomplish their goals. The average salary for a Marketing Specialist is $51,357. Marketing specialists usually have a minimum of five years of marketing experience in a project, corporate, advertising or marketing environments. You’ll explore marketing management and planning, brand storytelling, and consumer behaviour, as well as data analytics and digital transformation. The minimum requirement of the marketing specialist job description is a bachelor’s degree in business or a marketing management related course. Scholarship Opportunities. They also provide marketing support for institutions and government agencies. This array of information will help aspiring marketers perform their jobs more effectively and successfully. 32,872 Marketing Specialist jobs available on Indeed.com. The primary objectives of a digital marketing specialist are to increase brand awareness, promote products, build traffic on the branded website, acquire new customers, generate product interest among prospects and create high product visibility among … Digital Marketing . Get a Bachelor’s Degree. Digital Marketing Specialist Requirements – Skills, Knowledge, and Abilities for Career Success . Diploma in Digital Marketing Specialist Co-op. It is powered by the Digital Marketing Institute (DMI). This specialist degree will qualify you as a professional marketer and provide the know-how for making successful marketing decisions. A digital marketing specialist is a 360-degree digital marketer who has good working knowledge of all digital marketing domains. Usually, marketing specialist gain several years of experience in a variety of marketing roles before being hired as “specialists.”. Marketing specialists are in a profession that is in high demand by organizations of all types. There are two major steps for becoming a marketing specialist. Companies usually bring on marketing specialists who have a proven set of marketing skills and experience. Instant Access $ 1368. Marketing specialists now have broader responsibilities that involve social media, web marketing, predictive analytics, and other market research. Typically, a bachelor’s degree in marketing or a related field is often necessary to obtain an entry-level marketing position. 14. Brands Who Trust Proforma . They also provide marketing support for institutions and government agencies. A degree in advertising, sales or business offers a good educational foundation for a marketing specialist job. The position may report to a marketing manager, market research manager, communications manager, or marketing director. Areas of research include marketing trends, competition, new products, and pricing. Earnings for a market specialist can vary based on education, certifications, experience, special skills, and job location. Incoming Freshman and Graduate Student Admission, Booking a Career in Publishing: Resources and Tips for a Book Job, How to Become a Corporate Communications Manager, How to Become a Public Relations Specialist, Public Information Officer Careers To Pursue After Graduating. We work with some of the biggest brands in the … Marketing specialists develop marketing programs that foster brand awareness, strengthen a company’s reputation, promote products, and increase sales. Marketing specialists work for companies of all sizes in nearly every industry. It is generally expected that marketing specialists have also completed courses in areas such as statistics, mathematics, computer science, finance, economics, management, and business law. In either scenario, these marketing experts have the tools necessary to develop, execute, and monitor marketing plans, providing direction and advice about how best to reach a target market. Apply on company website Save. As they gain direct marketing experience, marketing specialists may qualify for positions with expanded responsibilities. A marketing degree helps you develop the ability to anticipate customer demand, identify target markets and communicate effectively with them. Digital Marketing Specialist A.A.S. Grand Total: $11,727: $3,127 *Estimated amounts based on Fall 2020 tuition and fees. Marketing studies are combined with a general business education to ensure that you have a broad perspective of business from which to enter and progress in your marketing career. Welcome back. They've usually shown past expertise in whatever role they take on, with the ability to assess marketing campaigns for their merits or negative aspects. Real Education. All rights reserved. Marketing specialists work for companies of all sizes in nearly every industry. In this role, marketing specialists develop strategies designed to encourage businesses and consumers to purchase a product or service, such as coordinating events like trade shows and conferences. Because marketers tackle many different roles in many diverse organizations around the world, degree programs often focus on a broad array of marketing skills and strategies. Gaining relevant work experience is an important component of becoming a marketing specialist, as employers commonly seek candidates with several years of experience in marketing. When companies need big, bold ideas to increase profits and buzz for a product or service, they ask marketing specialists to assist with the brainstorming and implementation of new marketing campaigns. Marketing specialists are responsible for tasks such as brainstorming ideas for marketing campaigns, creating brand messages to improve brand awareness, researching and analyzing data, and developing sales presentations. According to Indeed.com, there is greatest demand for marketing specialists in the following areas: Working in supportive roles, they may perform duties ranging from market analyzation, to coordination of marketing events like trade shows. Google and the social media platforms Facebook and Twitter also offer digital marketing certifications. Proforma 3rd Degree Marketing applies creativity and innovation to your business challenges, from the development of brochures and promotional items to the execution of marketing campaigns and eCommerce solutions, making us the One Source for all your brand marketing and graphic communications needs. Marketing Specialist Six Degrees Executive Melbourne, Victoria, Australia 4 minutes ago Be among the first 25 applicants. This gives them the initial skill set they need to assess marketing campaigns and brainstorm new market strategies. As of January 2019, marketing specialist salaries ranged from about $58,000 to about $77,500, with an average of $67,728, according to Salary.com. They must be highly organized go-getters with proven project management skills. In 2012, the average salary for a marketing specialist was $52,000, with the highest percentage of earners making over $70,000. At times their duties overlap, but marketing specialists are usually focused more on a singular task at one time rather than many. This one-year Co-op diploma focuses on marketing, advertising, and campaign management. Bachelor's degree in business administration, marketing, communications, or a related field; 2-5 years of experience in marketing; Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Becoming a Marketing Specialist. 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